Privacy Policy
Privacy policy
Data protection and data security are important to baseVISION AG (“baseVISION”; “we”). We process your personal data in a responsible way and in accordance with the applicable statutory provisions and this privacy policy.
General personal data
We process general personal data about you, such as your name and contact details.
Financial data
We process your financial data.
Provided data
We process personal data that you provide to us.
Received data
We process personal data about you that we recieve from third parties.
Collected data
We process personal data that we collect about you.
Marketing
We use personal data for marketing and advertisment.
Data transmission
We provide your personal data to other companies that decide themselves how to use the data.
Worldwide
We also process your data outside of Switzerland and the EEA.
Contents of this privacy policy
In this privacy policy, we inform you of how your personal data is collected and processed when you visit our website at www.basevision.ch (“website”), when you visit our social media pages, when you contact us, or when you use our services.
We use privacy icons in the privacy policy. More information on the privacy icons can be found at privacy-icons.ch.
Controller of the data processing
baseVISION is responsible for the data processing described in this privacy policy.
For any questions or if you would like to exercise your rights as a data subject, please email us at dpo@basevision.ch or write to us at:
baseVISION AG
Unterführungsstrasse 25
4600 Olten, Switzerland
Personal data processed during communication and the provision of services
We collect the information that you provide us with when you contact us, when you order goods or services, or when you apply for a job with us.
This includes general personal data, e.g. name and contact details, and any information on your position or role at the organization on behalf of which you are contacting us.
If you purchase services from us, we will also ask you for your financial data, e.g. your invoice address. We also process personal data that we receive from third parties. This includes personal data that we receive as part of correspondence or during meetings with customers or business partners, e.g. your name and information on your activities as a team member at the customer or business partner’s organization.
If necessary in order to achieve the purposes described in this privacy policy, we also collect general personal data from publicly accessible registers, websites or platforms (e.g. for the verification of your authority to sign) or by obtaining information from third parties (e.g. for reference purposes during the application process if you have agreed to this process).
Provision and use of our website
Use for informational purposes
You can find out information about baseVISION and our services via our website without telling us who you are.
As with any other connection to a web server, the server on which we provide the website automatically logs and saves certain technical data and saves this data for a short period. This includes the IP address and operating system of your device, the date and time of use, and the type of browser you are using to access the website.
Web analytics
We use web analysis services (currently Google Analytics and Microsoft Application Insights) to analyze the use of the website and obtain information for its optimization. The web analytics services used by us use cookies to collect and save user data. The requesting IP addresses are shortened before being transferred to a server outside Switzerland/the EU/the EEA. We therefore do not transmit any personal data to the providers of the web analytics services outside of Switzerland.
Our transparency statement on the integration of third-party services explains which other web analytics services we use.
Advertising technologies
We use advertising technologies on the website. This allows us to target users of our websites with advertising that is relevant to them when they are visiting other websites or apps. The advertising materials are displayed on the websites that you visit, based on an analysis of your previous use of our website. To this end, the providers of the advertising technologies set cookies when you visit our website.
When you interact with the cookie preferences tool implemented on the website, you can find out which other web analytics technologies we use. A current overview can also be found in our transparency statement.
Social plug-in
The social plug-ins used on our website allow you to recommend and share our content within your social networks. The social plug-ins on our website can be recognized by the logos of the various social networks. When you interact with the social plug-in, data is sent to the respective provider of the social network.
Resources from external websites
We embed resources from external servers into our website. These contain visible content (YouTube videos, images, Google Maps, links to partner and customer websites) and technical resources (Zoho CRM, Zoho Recruit, Microsoft Bookings, Eventbrite, Chat Widget).
The technical resources are used to improve the performance or security of our website. When these resources are accessed, the operator of the external servers will find out your IP address and/or certain marginal data that is necessary in order to use the servers of the external operator. You can find further information in our transparency statement on the embedding of third-party services.
Note on the use of cookies
We use cookies, tags and similar technologies on the website in order to provide you with the best possible user experience and to help us improve the website. Cookies are text files that are downloaded onto your computer or mobile device when you visit a website or use an app.
Some of the cookies that we use are necessary in order for us to provide certain website functions (e.g. the embedding of videos or map functions). We also use cookies to analyze the use of the website and to obtain information for the optimization of the website. When you interact with the cookie preferences tool implemented on the website, you can find out which other web analytics technologies we use, as well as more information about our use of cookies. A current overview can also be found in our transparency statement.
You can instruct your browser either not to accept any cookies or to ask you each time before a cookie is set. You can also delete cookies from your device by using the corresponding function within your browser. You also have the option of telling us your preferences regarding the acceptance of cookies via the cookie preferences tool used on the website.
Use of our social media pages
Our company pages on social media feature posts on current developments at baseVISION and on our range of services.
The social media providers collect and analyze usage data such as the number of visitors and demographic information on the visitors to our social media pages. We receive evaluations from the social media providers that are created based on this data. These only contain aggregated data or data that has been adequately anonymized in another way. Only the provider in question will be able to identify you based on the collected usage data. Therefore, please observe the data protection information from the respective provider.
Usage and optimization of our newsletter
To send our newsletter, we collect the information that you provide us with. This includes general personal data such as your first name, surname and email address.
We use analytics services to measure and analyze the use of our newsletter. The analytics services collect and analyze usage data such as the number of newsletter recipients who have opened the newsletter or clicked on particular articles. We receive evaluations that are created based on this data. These evaluations allow us to optimize our newsletter and provide you with content that interests you.
You can let us know at any time if you want to stop receiving our newsletter in future. To do so, please use the unsubscribe link at the end of the newsletter. When you click on this link, we will no longer measure and analyze your use of the newsletter in the future.
Photo, video and sound recordings
We take photo, video or sound recordings in the following situations:
- Photos, videos and sound recordings of customer events and other events (where you can let us know if you do not want us to take any close-ups of you)
- Recordings by our video monitoring systems during your visit to baseVISION. These recordings are used to guarantee the SOC’s admission control, and are only analyzed for the purpose of a function check or in the event of a suspected security incident. For what purposes do we process your personal data and on what basis?
We primarily process your personal data in order to inform you about our services and to provide, document, and invoice for our services in accordance with our contractual and statutory obligations.
We also process your personal data for the following purposes:
- To answer your inquiries and communicate with you
- To process applications
- To provide the website
- To analyze and optimize the use of the website
- For marketing and advertising
- To hold events, competitions and sweepstakes that you participate in
- To optimize our posts on our company social media pages
- To provide information about new developments from baseVISION and new services (e.g. via our newsletter, whereby you can let us know at any time that you want to stop receiving this information in future)
- To guarantee IT security
- To comply with statutory obligations
- To assert legal claims.
We have a legitimate interest in the processing of your personal data that corresponds to the specified purposes. Some processing is also necessary in order for us to fulfill our contractual obligations to you or our statutory obligations (e.g. retention obligations).
On this basis, we process your personal data if and insofar as the applicable data protection law requires a legal basis or justification for the lawfulness of the data processing in general or for certain processing activities.
How we save and protect your personal data
We only save your personal data to the extent and for as long as this is necessary in order to meet the purposes described in this privacy policy or to comply with statutory obligations.
We implement suitable technical and organizational measures in the interests of integrity and the confidentiality of the personal data. In particular, we implement access controls and procedures for the regular review, assessment and evaluation of the effectiveness of the measures in accordance with our risk assessment.
To whom do we disclose your personal data?
To achieve the purposes described in this privacy policy, it may be necessary for us to disclose your personal data to other companies. Recipients are divided into the following categories:
- External service providers
- Suppliers and other business partners
- Authorities and courts, where applicable.
Location of processing
We primarily save and process your personal data in Switzerland and the EU. We may, however, also transmit your personal data to recipients in countries outside of Switzerland or the EU (worldwide).
When transmitting data to countries without adequate data protection, we proceed on the basis of standard data protection clauses or legal exceptions (e.g. the necessity for contractual fulfillment).
Your rights in relation to your personal data
You have the following rights in relation to personal data relating to you:
- the right to receive information regarding what personal data we are saving about you and how we process this data;
- the right to receive or be transferred a copy of your personal data in a standard format;
- the right to rectify your personal data;
- the right to have your personal data deleted; and
- the right to object to the processing of your personal data.
Please note that legal requirements and exceptions apply to these rights. Where legally permissible, we may reject your request to exercise these rights. You also have the right to submit a complaint to the Federal Data Protection and Information Commissioner (FDPIC).
How we may amend this privacy policy
We may amend this privacy policy at any time, in particular if we change our data processing or if new legal provisions take effect. The version provided at www.basevision.ch/legal/privacy-policy applies.